Webinar | Off the Hamster Wheel: Building a Franchise Marketing Strategy Your Whole Team Will Run With

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An IFA webinar on building a franchise marketing strategy in weeks — not months — that marketing, sales, finance, and leadership all believe in and execute together. Covers why most franchise marketing teams are stuck running harder for the same results, the Briefing Not the Brief approach for kicking off strategy with team buy-in, and a one-page guide for immediate use. Speakers: Greg Morrell (CEO, Tidehouse) and Juliet DiIorio (Chief Marketing & Growth Officer, Senior Helpers).

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