Webinar | From Clicks to Revenue: Rethinking Franchise Paid Media in the Age of AI

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An Ignite Visibility webinar on how AI, first-party data, and revenue attribution are changing franchise paid media strategy. Covers spotting when a good CPL hides weak lead quality, improving lead quality by feeding better conversion data back into ad platforms, balancing AI-driven automation with brand standards and local market needs, and connecting paid media performance to qualified leads, appointments, sales, and revenue. Speaker: Stephanie Peterson, CMO, Ignite Visibility.

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