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DTSTART;TZID=America/New_York:20261027T130000
DTEND;TZID=America/New_York:20261027T133000
DTSTAMP:20261007T205026Z
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UID:3343-1793106000-1793107800@gersonadvisoryservices.com
SUMMARY:Webinar | Off the Hamster Wheel: Building a Franchise Marketing Strategy Your Whole Team Will Run With
DESCRIPTION:An IFA webinar on building a franchise marketing strategy in weeks — not months — that marketing\, sales\, finance\, and leadership all believe in and execute together. Covers why most franchise marketing teams are stuck running harder for the same results\, the Briefing Not the Brief approach for kicking off strategy with team buy-in\, and a one-page guide for immediate use. Speakers: Greg Morrell (CEO\, Tidehouse) and Juliet DiIorio (Chief Marketing & Growth Officer\, Senior Helpers).
URL:https://gersonadvisoryservices.com/event/webinar-off-the-hamster-wheel-building-a-franchise-marketing-strategy-your-whole-team-will-run-with/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261028T140000
DTEND;TZID=America/New_York:20261028T150000
DTSTAMP:20261016T201325Z
CREATED:20261016T201325Z
LAST-MODIFIED:20261016T201325Z
UID:3357-1793196000-1793199600@gersonadvisoryservices.com
SUMMARY:Webinar | Understanding What Drives Profitability Differences Across Franchise Locations
DESCRIPTION:An IFA webinar digging into the financial and operational factors behind unit-level profitability and what high-performing locations do differently. Covers the cost and margin drivers that separate top performers\, how to read and compare P&Ls across locations to spot problems early\, how benchmarking turns network data into actionable franchisee coaching\, and practical strategies to improve profitability one location at a time. Built for franchise leaders in operations\, finance\, and franchisee support.
URL:https://gersonadvisoryservices.com/event/webinar-understanding-what-drives-profitability-differences-across-franchise-locations/
CATEGORIES:Webinar
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DTSTART;TZID=America/New_York:20261103T130000
DTEND;TZID=America/New_York:20261103T133000
DTSTAMP:20261021T234314Z
CREATED:20261021T234314Z
LAST-MODIFIED:20261021T234314Z
UID:3377-1793710800-1793712600@gersonadvisoryservices.com
SUMMARY:Webinar | Proven Ways to Standardize Franchise Operations and Scale with Confidence
DESCRIPTION:A 30-minute Method CRM Lunch & Learn on bringing consistency\, visibility\, and efficiency to a franchise network. Shows how each franchisee can keep its own QuickBooks file for accounting while HQ gains cross-location visibility and standardizes operations through an AI-customizable CRM.
URL:https://gersonadvisoryservices.com/event/webinar-proven-ways-to-standardize-franchise-operations-and-scale-with-confidence/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261104T150000
DTEND;TZID=America/New_York:20261104T160000
DTSTAMP:20261007T205026Z
CREATED:20261007T205026Z
LAST-MODIFIED:20261007T205026Z
UID:3344-1793804400-1793808000@gersonadvisoryservices.com
SUMMARY:Your Next 100 Units Could Be Down Under: Finding and Partnering with the Right Master Franchisee
DESCRIPTION:A Franchise Consortium webinar on Australia and New Zealand as compelling next-growth markets for U.S. franchise brands facing slower domestic development. Covers assessing the market opportunity\, choosing the right structure (master franchising vs. direct unit franchising)\, identifying and vetting local partners with capital and cultural alignment\, and structuring agreements that protect the brand with proper development commitments\, territory rights\, and exit protections. Free with live Q&A.
URL:https://gersonadvisoryservices.com/event/your-next-100-units-could-be-down-under-finding-and-partnering-with-the-right-master-franchisee/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261105T120000
DTEND;TZID=America/New_York:20261105T130000
DTSTAMP:20261021T234354Z
CREATED:20261021T234354Z
LAST-MODIFIED:20261021T234354Z
UID:3387-1793880000-1793883600@gersonadvisoryservices.com
SUMMARY:Franchisor Forum: Don't Get Mad at Penguins
DESCRIPTION:An IFA Franchisor Forum session for professional exchange across the franchise community\, offering practical insight and thoughtful discussion. Draws on the ideas behind “Don’t Get Mad at Penguins” to explore expectations\, accountability\, and the hidden assumptions that shape professional relationships in franchising.
URL:https://gersonadvisoryservices.com/event/franchisor-forum-dont-get-mad-at-penguins/
CATEGORIES:Webinar
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DTSTART;TZID=America/New_York:20261110T130000
DTEND;TZID=America/New_York:20261110T133000
DTSTAMP:20261021T234331Z
CREATED:20261021T234331Z
LAST-MODIFIED:20261021T234331Z
UID:3382-1794315600-1794317400@gersonadvisoryservices.com
SUMMARY:Webinar | Growing Brands Through Better Events: 10 Trends to Watch
DESCRIPTION:An IFA webinar where Mary O’Connor and Andrea Honan of MOC&CO share 10 trends shaping how corporate events and conventions are planned and run\, including AI in planning\, built-in wellness\, and proving event ROI. Each trend comes with a real-world example and practical ideas for your next event.
URL:https://gersonadvisoryservices.com/event/webinar-growing-brands-through-better-events-10-trends-to-watch/
CATEGORIES:Webinar
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DTSTART;TZID=America/New_York:20261112T140000
DTEND;TZID=America/New_York:20261112T150000
DTSTAMP:20261021T234331Z
CREATED:20261021T234331Z
LAST-MODIFIED:20261021T234331Z
UID:3383-1794492000-1794495600@gersonadvisoryservices.com
SUMMARY:Webinar | AI Compliance and the Future of Franchising: What Leaders Need to Know
DESCRIPTION:A 60-minute Paychex and SixFifty discussion for franchisors\, franchisees\, and industry executives on how AI is reshaping the workplace and creating new compliance risks. Jason Conrad (Paychex) and Ryan Parker (SixFifty Legal) cover how emerging technology is influencing operations\, workforce management\, and legal obligations across franchise organizations.
URL:https://gersonadvisoryservices.com/event/webinar-ai-compliance-and-the-future-of-franchising-what-leaders-need-to-know/
CATEGORIES:Webinar
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DTSTART;TZID=America/New_York:20261117T140000
DTEND;TZID=America/New_York:20261117T150000
DTSTAMP:20260723T011350Z
CREATED:20260409T031340Z
LAST-MODIFIED:20260723T011350Z
UID:2652-1794924000-1794927600@gersonadvisoryservices.com
SUMMARY:Webinar | Overcoming Obstacles in the Sales Process
DESCRIPTION:A FranNet-hosted IFA webinar with Jania Bailey CFE and franchise industry experts on overcoming common obstacles in the franchise client sales process. Covers getting to know the client\, listening for key conversation signals\, and determining whether a candidate is a good fit. Earns 1 CFE IFA LIVE credit.
URL:https://gersonadvisoryservices.com/event/webinar-overcoming-obstacles-in-the-sales-process/
CATEGORIES:Webinar
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DTSTART;TZID=America/New_York:20261119T120000
DTEND;TZID=America/New_York:20261119T130000
DTSTAMP:20260616T004330Z
CREATED:20260616T004330Z
LAST-MODIFIED:20260616T004330Z
UID:2822-1795089600-1795093200@gersonadvisoryservices.com
SUMMARY:Webinar | Franchisor Forum: Trends that Franchise Leaders Cannot Ignore
DESCRIPTION:An IFA Franchisor Forum webinar highlighting the most critical emerging trends shaping the franchise industry — helping franchise executives anticipate change and position their systems for sustainable growth.
URL:https://gersonadvisoryservices.com/event/webinar-franchisor-forum-trends-that-franchise-leaders-cannot-ignore/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20261202
DTEND;VALUE=DATE:20261203
DTSTAMP:20260910T000436Z
CREATED:20260910T000436Z
LAST-MODIFIED:20260910T000436Z
UID:3204-1796169600-1796255999@gersonadvisoryservices.com
SUMMARY:Building Your Leadership Pipeline — How District Managers Develop the Next Generation of Managers
DESCRIPTION:A free AFA webinar on spotting leadership potential early and developing it intentionally — helping district managers build the next generation of managers so the business is not dependent on people who were never developed to lead. Part of the Multi-Unit Franchisee Success Series.
URL:https://gersonadvisoryservices.com/event/building-your-leadership-pipeline-how-district-managers-develop-the-next-generation-of-managers/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261203T100000
DTEND;TZID=America/New_York:20261203T110000
DTSTAMP:20261021T234354Z
CREATED:20261021T234354Z
LAST-MODIFIED:20261021T234354Z
UID:3386-1796292000-1796295600@gersonadvisoryservices.com
SUMMARY:Webinar | Franchising Smarter: Leveraging IFA Education for Your Business
DESCRIPTION:An IFA member orientation webinar hosted by Sydni Konohia and Zack Kirshner covering how IFA Protects\, Enhances\, and Promotes the franchise community\, including member programs and an IFA Academy live demo from Lea Simmons. This month features Melissa Chang and Tiffany Brown on professional development through IFA Education\, from the Certified Franchise Executive (CFE) program to IFA webinars.
URL:https://gersonadvisoryservices.com/event/webinar-franchising-smarter-leveraging-ifa-education-for-your-business/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261217T120000
DTEND;TZID=America/New_York:20261217T130000
DTSTAMP:20260616T004330Z
CREATED:20260616T004330Z
LAST-MODIFIED:20260616T004330Z
UID:2823-1797508800-1797512400@gersonadvisoryservices.com
SUMMARY:Webinar | Franchisor Forum: Recognition Programs that Work
DESCRIPTION:An IFA Franchisor Forum webinar on building effective franchisee and employee recognition programs — covering what drives meaningful recognition how to design programs that reinforce culture and the link between recognition and system-wide performance.
URL:https://gersonadvisoryservices.com/event/webinar-franchisor-forum-recognition-programs-that-work/
CATEGORIES:Webinar
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