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SUMMARY:Webinar | The Case for Autonomous Marketing
DESCRIPTION:ActiveCampaign’s Camille Cohen makes the case for autonomous marketing systems that make decisions\, run campaigns\, and optimize results with minimal hands-on effort. Attendees get a clear definition of autonomous marketing vs. automation\, real practitioner examples\, ROI data including an average of 13 hours reclaimed per week\, and a ready-to-use toolkit for leadership conversations.
URL:https://gersonadvisoryservices.com/event/webinar-the-case-for-autonomous-marketing/
LOCATION:MD
CATEGORIES:Webinar
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DTSTART;TZID=America/New_York:20260514T120000
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CREATED:20260415T201836Z
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UID:2668-1778760000-1778767200@gersonadvisoryservices.com
SUMMARY:Webinar | Modernizing Your Sales Funnel: AI\, Tools & Tactics That Convert
DESCRIPTION:A high-impact virtual session on modernizing your franchise sales funnel using AI and automation. Panelists from Franzy\, Cohesive AI\, Markarie®\, and Lumin.ai cover conversion tools\, follow-up tactics\, and streamlining the process from first touch to closed deal. Hosted by NEFA Board Members Kim Woods and Jamie Lavigne.
URL:https://gersonadvisoryservices.com/event/webinar-modernizing-your-sales-funnel-ai-tools-tactics-that-convert/
LOCATION:MD
CATEGORIES:Webinar
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DTSTART;TZID=America/New_York:20260519T130000
DTEND;TZID=America/New_York:20260519T133000
DTSTAMP:20260615T121449
CREATED:20260511T235325Z
LAST-MODIFIED:20260512T000227Z
UID:2735-1779195600-1779197400@gersonadvisoryservices.com
SUMMARY:Webinar | From Rankings to Recommendations: What the AI Search Shift Means for Franchise Brands
DESCRIPTION:An IFA Wednesday Wise Webinar exploring how the rise of AI search is reshaping franchise brand visibility — from traditional rankings to AI-powered recommendations — and what franchise brands must do to stay discoverable and competitive in this new search landscape.
URL:https://gersonadvisoryservices.com/event/webinar-from-rankings-to-recommendations-what-the-ai-search-shift-means-for-franchise-brands/
LOCATION:MD
CATEGORIES:Webinar
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