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X-WR-CALDESC:Events for Gerson Advisory Services
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DTSTART;TZID=America/New_York:20260414T130000
DTEND;TZID=America/New_York:20260414T133000
DTSTAMP:20260423T151524
CREATED:20260320T201548Z
LAST-MODIFIED:20260320T202720Z
UID:2551-1776171600-1776173400@gersonadvisoryservices.com
SUMMARY:Webinar | National Social Isn’t Enough: Why Local Social Drives Real Franchise Growth
DESCRIPTION:Session focused on the importance of local social media in franchise growth\, covering how AI and search use social signals\, the role of local engagement in customer decisions\, and strategies for managing local social at scale. Speaker: Xan Gulish. \n  \n 
URL:https://gersonadvisoryservices.com/event/webinar-national-social-isnt-enough-why-local-social-drives-real-franchise-growth/
LOCATION:Online Webinar
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260416T160000
DTEND;TZID=America/New_York:20260416T173000
DTSTAMP:20260423T151524
CREATED:20260311T040833Z
LAST-MODIFIED:20260311T042430Z
UID:2528-1776355200-1776360600@gersonadvisoryservices.com
SUMMARY:Spring Series: Next Level Franchisee Recruitment – Candidate Experience
DESCRIPTION:IFA Spring Series session focused on improving franchise recruitment strategies by optimizing the candidate experience\, strengthening qualification processes\, and improving franchise development outcomes.
URL:https://gersonadvisoryservices.com/event/spring-series-next-level-franchisee-recruitment-candidate-experience/
LOCATION:Online Webinar
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260421T110000
DTEND;TZID=America/New_York:20260421T120000
DTSTAMP:20260423T151524
CREATED:20260320T201548Z
LAST-MODIFIED:20260320T202834Z
UID:2552-1776769200-1776772800@gersonadvisoryservices.com
SUMMARY:Webinar | Grow Your Brand with IFA: Sponsorship\, Exhibit & Advertising Opportunities
DESCRIPTION:Overview of IFA programs\, membership benefits\, and promotional opportunities including sponsorships\, exhibits\, and advertising. Includes IFA Academy demo and insights into brand visibility strategies. \n  \n 
URL:https://gersonadvisoryservices.com/event/webinar-grow-your-brand-with-ifa-sponsorship-exhibit-advertising-opportunities/
LOCATION:Online Webinar
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260430T130000
DTEND;TZID=America/New_York:20260430T140000
DTSTAMP:20260423T151524
CREATED:20260415T201836Z
LAST-MODIFIED:20260415T201836Z
UID:2670-1777554000-1777557600@gersonadvisoryservices.com
SUMMARY:The FAC Blueprint: Transforming Friction into a Competitive Advantage
DESCRIPTION:A practical strategy session for franchise executives on building high-performing Franchise Advisory Councils. Featuring John Francis (Next Level Franchising)\, moderated by Keith Gerson\, CFE. Covers FAC structure\, breaking down us-vs-them dynamics\, and turning councils into strategic assets. Complimentary; 60 minutes with Q&A. Includes a FAC Quick-Start Blueprint for attendees.
URL:https://gersonadvisoryservices.com/event/the-fac-blueprint-transforming-friction-into-a-competitive-advantage/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260514T120000
DTEND;TZID=America/New_York:20260514T140000
DTSTAMP:20260423T151524
CREATED:20260415T201836Z
LAST-MODIFIED:20260415T201836Z
UID:2668-1778760000-1778767200@gersonadvisoryservices.com
SUMMARY:Webinar | Modernizing Your Sales Funnel: AI\, Tools & Tactics That Convert
DESCRIPTION:A high-impact virtual session on modernizing your franchise sales funnel using AI and automation. Panelists from Franzy\, Cohesive AI\, Markarie®\, and Lumin.ai cover conversion tools\, follow-up tactics\, and streamlining the process from first touch to closed deal. Hosted by NEFA Board Members Kim Woods and Jamie Lavigne.
URL:https://gersonadvisoryservices.com/event/webinar-modernizing-your-sales-funnel-ai-tools-tactics-that-convert/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260514T140000
DTEND;TZID=America/New_York:20260514T150000
DTSTAMP:20260423T151524
CREATED:20260415T201836Z
LAST-MODIFIED:20260415T201836Z
UID:2671-1778767200-1778770800@gersonadvisoryservices.com
SUMMARY:Beyond the Fine Print: Transforming Your Franchise Agreement into a Strategic Asset
DESCRIPTION:An executive-level webinar on the business side of franchise agreement management and enforcement. Michael Seid and Keith Gerson cover the Five Tenets of System Success\, transparency in recruitment\, managing material system changes collaboratively\, enforcement with wisdom\, and using renewals and transfers as brand modernization opportunities. Complimentary.
URL:https://gersonadvisoryservices.com/event/beyond-the-fine-print-transforming-your-franchise-agreement-into-a-strategic-asset/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260519T140000
DTEND;TZID=America/New_York:20260519T150000
DTSTAMP:20260423T151524
CREATED:20260409T031029Z
LAST-MODIFIED:20260409T031029Z
UID:2641-1779199200-1779202800@gersonadvisoryservices.com
SUMMARY:Webinar | Fine-Tuning Your Franchisee Onboarding Process
DESCRIPTION:IFA webinar covering best practices for franchisee onboarding. Earns 1 CFE IFA LIVE Credit.
URL:https://gersonadvisoryservices.com/event/webinar-fine-tuning-your-franchisee-onboarding-process/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260721T140000
DTEND;TZID=America/New_York:20260721T150000
DTSTAMP:20260423T151524
CREATED:20260409T031030Z
LAST-MODIFIED:20260409T031030Z
UID:2643-1784642400-1784646000@gersonadvisoryservices.com
SUMMARY:Webinar | The Psychology of Franchise Sales: Understanding How Candidates Decide
DESCRIPTION:IFA webinar exploring the psychology behind franchise candidate decision-making. Earns 1 CFE IFA LIVE Credit.
URL:https://gersonadvisoryservices.com/event/webinar-the-psychology-of-franchise-sales-understanding-how-candidates-decide/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260922T140000
DTEND;TZID=America/New_York:20260922T150000
DTSTAMP:20260423T151524
CREATED:20260409T031223Z
LAST-MODIFIED:20260409T031223Z
UID:2648-1790085600-1790089200@gersonadvisoryservices.com
SUMMARY:Webinar | The Consultant-Franchisor Partnership: What Drives Mutual Success
DESCRIPTION:IFA webinar examining what makes consultant-franchisor relationships successful. Earns 1 CFE IFA LIVE Credit.
URL:https://gersonadvisoryservices.com/event/webinar-the-consultant-franchisor-partnership-what-drives-mutual-success/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261117T140000
DTEND;TZID=America/New_York:20261117T150000
DTSTAMP:20260423T151524
CREATED:20260409T031340Z
LAST-MODIFIED:20260409T031340Z
UID:2652-1794924000-1794927600@gersonadvisoryservices.com
SUMMARY:Webinar | Overcoming Obstacles in the Sales Process
DESCRIPTION:IFA webinar focused on strategies for overcoming common obstacles in the franchise sales process. Earns 1 CFE IFA LIVE Credit.
URL:https://gersonadvisoryservices.com/event/webinar-overcoming-obstacles-in-the-sales-process/
CATEGORIES:Webinar
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