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X-WR-CALDESC:Events for Gerson Advisory Services
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20260721
DTEND;VALUE=DATE:20260722
DTSTAMP:20260622T234202Z
CREATED:20260622T234202Z
LAST-MODIFIED:20260622T234202Z
UID:2857-1784592000-1784678399@gersonadvisoryservices.com
SUMMARY:Information Webinar: Franchisor Partnership
DESCRIPTION:A free AFA information webinar presenting four partnership models for franchise systems of different sizes\, structures\, and needs. Covers how AFA works with franchisors to elevate franchisee networks through tailored training and support solutions.
URL:https://gersonadvisoryservices.com/event/information-webinar-franchisor-partnership/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260716T120000
DTEND;TZID=America/New_York:20260716T130000
DTSTAMP:20260622T232037Z
CREATED:20260622T231240Z
LAST-MODIFIED:20260622T232037Z
UID:2842-1784203200-1784206800@gersonadvisoryservices.com
SUMMARY:The Great White North Growth Strategy: A Legal and Strategic Playbook for U.S. Franchisors Expanding into Canada
DESCRIPTION:A cross-border counsel briefing on the legal and strategic requirements for U.S. franchisors entering Canada. Covers provincial disclosure laws\, Canada’s separate trademark regime\, Quebec’s French-language rules\, and structural decisions that determine long-term growth success in the Canadian market. Hosted by Gerson Advisory Services. Free with live Q&A included.
URL:https://gersonadvisoryservices.com/event/the-great-white-north-growth-strategy-a-legal-and-strategic-playbook-for-u-s-franchisors-expanding-into-canada/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260715T140000
DTEND;TZID=America/New_York:20260715T150000
DTSTAMP:20260628T232040Z
CREATED:20260429T230438Z
LAST-MODIFIED:20260628T232040Z
UID:2684-1784124000-1784127600@gersonadvisoryservices.com
SUMMARY:Webinar | Closing the Franchise Gap in the Age of AI Search: Why Local Social Is Where HQ and Franchisees Meet
DESCRIPTION:Every franchise brand lives with the same structural tension — HQ controls the strategy\, franchisees run the locations. In the age of AI search\, that gap has become a visibility problem. Local social has quietly become the layer where the franchise gap either closes or widens\, shaping both traditional local rankings and AI citation.
URL:https://gersonadvisoryservices.com/event/webinar-closing-the-franchise-gap-in-the-age-of-ai-search-why-local-social-is-where-hq-and-franchisees-meet/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260707T130000
DTEND;TZID=America/New_York:20260707T133000
DTSTAMP:20260622T231240Z
CREATED:20260622T231240Z
LAST-MODIFIED:20260622T231240Z
UID:2840-1783429200-1783431000@gersonadvisoryservices.com
SUMMARY:Webinar | Behind the Brand: How Leading Franchise Systems Turn Customer Feedback Into Growth
DESCRIPTION:A Lunch & Learn webinar by Listen360 exploring how leading franchise brands transform customer feedback into measurable business results. Covers using customer insights to strengthen brand consistency\, improve customer experiences\, increase online reviews\, and drive long-term retention — with real-world examples at both corporate and franchisee levels. Speaker: Latricia Hapeman\, Strategic Account Executive\, Listen360.
URL:https://gersonadvisoryservices.com/event/webinar-behind-the-brand-how-leading-franchise-systems-turn-customer-feedback-into-growth/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260701T140000
DTEND;TZID=America/New_York:20260701T150000
DTSTAMP:20260622T234814Z
CREATED:20260622T234202Z
LAST-MODIFIED:20260622T234814Z
UID:2856-1782914400-1782918000@gersonadvisoryservices.com
SUMMARY:Information Webinar: Unit Management Basics
DESCRIPTION:A free 60-minute AFA information webinar covering the MANAGE program\, which teaches new single-unit franchisees\, unit managers and assistant managers the leadership and management skills to lead a business unit successfully.
URL:https://gersonadvisoryservices.com/event/information-webinar-unit-management-basics/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260625T140000
DTEND;TZID=America/New_York:20260625T150000
DTSTAMP:20260429T230948Z
CREATED:20260429T230948Z
LAST-MODIFIED:20260429T230948Z
UID:2692-1782396000-1782399600@gersonadvisoryservices.com
SUMMARY:Webinar | Network. Engage. Grow.: IFA Regional Events & Mentorship
DESCRIPTION:An overview of how IFA works to Protect\, Enhance\, and Promote the franchise community. Covers member programs\, IFA Academy\, Regional Franchising Networks (FBN & WFN)\, and the IFA Mentor Program (Franship). Ideal for new and longtime IFA members.
URL:https://gersonadvisoryservices.com/event/webinar-network-engage-grow-ifa-regional-events-mentorship/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260625T120000
DTEND;TZID=America/New_York:20260625T130000
DTSTAMP:20260616T004252Z
CREATED:20260616T004252Z
LAST-MODIFIED:20260616T004252Z
UID:2811-1782388800-1782392400@gersonadvisoryservices.com
SUMMARY:Webinar | Franchisor Forum presents – Leading Through Uncertainty: How Franchise Leaders Shape Resilience Growth and Policy
DESCRIPTION:An IFA Franchisor Forum webinar exploring how franchise leaders can shape resilience and drive growth while navigating an uncertain policy and economic environment.
URL:https://gersonadvisoryservices.com/event/webinar-franchisor-forum-presents-leading-through-uncertainty-how-franchise-leaders-shape-resilience-growth-and-policy/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260624
DTEND;VALUE=DATE:20260625
DTSTAMP:20260622T234144Z
CREATED:20260622T234144Z
LAST-MODIFIED:20260622T234144Z
UID:2851-1782259200-1782345599@gersonadvisoryservices.com
SUMMARY:How to Build a Culture of Accountability in Your Franchise Units
DESCRIPTION:A free AFA webinar tackling how to hold teams accountable when the owner is not present. Covers setting clear expectations\, using scorecards and performance tools\, and creating a self-correcting team culture. Part of the Multi-Unit Franchisee Success Series.
URL:https://gersonadvisoryservices.com/event/how-to-build-a-culture-of-accountability-in-your-franchise-units/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260623T140000
DTEND;TZID=America/New_York:20260623T150000
DTSTAMP:20260622T231240Z
CREATED:20260622T231240Z
LAST-MODIFIED:20260622T231240Z
UID:2839-1782223200-1782226800@gersonadvisoryservices.com
SUMMARY:Webinar | American Franchise Act Update & IFA26 Advocacy Summit
DESCRIPTION:An exclusive IFA member briefing on the American Franchise Act covering its current status\, key opportunities and challenges ahead\, where member engagement can make the greatest impact\, and what to expect at the IFA Advocacy Summit. Speakers: Mike Layman (Chief Advocacy Officer\, IFA) and Jeff Hanscom (Senior VP of State and Local Government Relations\, IFA).
URL:https://gersonadvisoryservices.com/event/webinar-american-franchise-act-update-ifa26-advocacy-summit/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260623T130000
DTEND;TZID=America/New_York:20260623T133000
DTSTAMP:20260608T232359Z
CREATED:20260608T232359Z
LAST-MODIFIED:20260608T232359Z
UID:2805-1782219600-1782221400@gersonadvisoryservices.com
SUMMARY:Webinar | When Every Franchisee Has AI: The New Role of Brand HQ in Driving Performance
DESCRIPTION:A Lunch N Learn exploring how leading franchise brands are rethinking the HQ-franchisee relationship in the AI era. Covers operationalizing data across the network for faster decisions\, how AI is changing brand coaching and communication with operators\, and the next generation of franchise performance management. Speaker: Gary Liskovich\, Co-founder & CEO of Harmonyze.
URL:https://gersonadvisoryservices.com/event/webinar-when-every-franchisee-has-ai-the-new-role-of-brand-hq-in-driving-performance/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260618T130000
DTEND;TZID=America/New_York:20260618T140000
DTSTAMP:20260608T232359Z
CREATED:20260608T232359Z
LAST-MODIFIED:20260608T232359Z
UID:2804-1781787600-1781791200@gersonadvisoryservices.com
SUMMARY:Webinar | Private Equity Readiness for Franchising – Quality of Earnings + Value Creation Levers
DESCRIPTION:A panel webinar on what it means to be PE-ready as a franchise brand. Covers validating financial performance\, normalizing earnings\, identifying key risks and opportunities\, and value creation levers that drive premium valuations. Topics include unit economics optimization\, operational efficiency\, franchise development acceleration\, and brand positioning. Speakers include Devon Rinker (Blackstone)\, Blake Lantero (Uncommon Equity)\, Jonathan Marlow (New Mountain Capital)\, and Kim Gubera (PIRTEK USA). Moderated by Michael Iannuzzi (Citrin Cooperman).
URL:https://gersonadvisoryservices.com/event/webinar-private-equity-readiness-for-franchising-quality-of-earnings-value-creation-levers/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260617T140000
DTEND;TZID=America/New_York:20260617T150000
DTSTAMP:20260512T000944Z
CREATED:20260511T235643Z
LAST-MODIFIED:20260512T000944Z
UID:2746-1781704800-1781708400@gersonadvisoryservices.com
SUMMARY:The Playbook for Turning Top-Line Growth Into Bottom-Line Results
DESCRIPTION:A Gerson Advisory Services webinar providing franchise executives with a practical framework for converting revenue growth into sustainable profitability — covering unit economics cost management franchisee performance and operational leverage.
URL:https://gersonadvisoryservices.com/event/the-playbook-for-turning-top-line-growth-into-bottom-line-results/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260616T130000
DTEND;TZID=America/New_York:20260616T133000
DTSTAMP:20260512T000837Z
CREATED:20260511T235643Z
LAST-MODIFIED:20260512T000837Z
UID:2743-1781614800-1781616600@gersonadvisoryservices.com
SUMMARY:Webinar | Territory Mapping: The New Era of Franchise Growth
DESCRIPTION:An IFA webinar on how modern territory mapping tools and data-driven approaches are reshaping franchise expansion strategy — helping franchisors define protect and optimize territories for sustainable unit-level growth.
URL:https://gersonadvisoryservices.com/event/webinar-territory-mapping-the-new-era-of-franchise-growth/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260610T120000
DTEND;TZID=America/New_York:20260610T130000
DTSTAMP:20260601T184559Z
CREATED:20260511T235643Z
LAST-MODIFIED:20260601T184559Z
UID:2745-1781092800-1781096400@gersonadvisoryservices.com
SUMMARY:Why AI Won't Recommend Your Franchise Network
DESCRIPTION:A Gerson Advisory Services webinar exploring why most franchise networks are invisible to AI recommendation engines — and what franchisors must change in their digital presence operations and data infrastructure to become AI-recommended brands.
URL:https://gersonadvisoryservices.com/event/why-ai-wont-recommend-your-franchise-network/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260609T130000
DTEND;TZID=America/New_York:20260609T133000
DTSTAMP:20260526T191614Z
CREATED:20260526T191614Z
LAST-MODIFIED:20260526T191614Z
UID:2770-1781010000-1781011800@gersonadvisoryservices.com
SUMMARY:WEBINAR | The Trust Economy: How Franchise Brands Are Winning (and Losing) Customers in the New Visibility Era
DESCRIPTION:An IFA webinar exploring how franchise brands build and lose customer trust in the new visibility era — where AI search and local digital presence determine whether a brand is recommended or overlooked.
URL:https://gersonadvisoryservices.com/event/webinar-the-trust-economy-how-franchise-brands-are-winning-and-losing-customers-in-the-new-visibility-era/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260603T140000
DTEND;TZID=America/New_York:20260603T150000
DTSTAMP:20260511T235325Z
CREATED:20260511T235325Z
LAST-MODIFIED:20260511T235325Z
UID:2736-1780495200-1780498800@gersonadvisoryservices.com
SUMMARY:Webinar | Balancing Franchisor Brand Control and Localized Marketing in Your System
DESCRIPTION:An IFA webinar examining how franchise brands can maintain brand consistency at the corporate level while enabling effective localized marketing execution at the unit level — covering tools strategies and governance models for franchise marketing systems.
URL:https://gersonadvisoryservices.com/event/webinar-balancing-franchisor-brand-control-and-localized-marketing-in-your-system/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260602T130000
DTEND;TZID=America/New_York:20260602T133000
DTSTAMP:20260512T000601Z
CREATED:20260511T235325Z
LAST-MODIFIED:20260512T000601Z
UID:2738-1780405200-1780407000@gersonadvisoryservices.com
SUMMARY:Webinar | The Hidden Half of Customer Experience: Where Operations Become the Brand
DESCRIPTION:An IFA webinar uncovering how back-of-house operations directly shape the customer experience — and why franchise brands that align operational consistency with customer-facing promises outperform those that treat them as separate disciplines.
URL:https://gersonadvisoryservices.com/event/webinar-the-hidden-half-of-customer-experience-where-operations-become-the-brand/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260527
DTEND;VALUE=DATE:20260528
DTSTAMP:20260511T235643Z
CREATED:20260511T235643Z
LAST-MODIFIED:20260511T235643Z
UID:2744-1779840000-1779926399@gersonadvisoryservices.com
SUMMARY:The Pacific Expansion Playbook: What U.S. Franchisors Must Know Before Entering Australia & New Zealand
DESCRIPTION:A Franchise Consortium webinar delivering a strategic playbook for U.S. franchisors considering expansion into Australia and New Zealand — covering regulatory requirements market entry strategies partner selection and the cultural and operational differences that determine success in the Pacific region.
URL:https://gersonadvisoryservices.com/event/the-pacific-expansion-playbook-what-u-s-franchisors-must-know-before-entering-australia-new-zealand/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260526T130000
DTEND;TZID=America/New_York:20260526T133000
DTSTAMP:20260512T000342Z
CREATED:20260511T235325Z
LAST-MODIFIED:20260512T000342Z
UID:2737-1779800400-1779802200@gersonadvisoryservices.com
SUMMARY:Webinar | People Prefer People: Why the Human Voice Still Wins in Franchising
DESCRIPTION:An IFA webinar exploring why authentic human connection remains the most powerful differentiator in franchise marketing and operations — even as automation and AI reshape how brands communicate with customers and franchisees.
URL:https://gersonadvisoryservices.com/event/webinar-people-prefer-people-why-the-human-voice-still-wins-in-franchising/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260520T140000
DTEND;TZID=America/New_York:20260520T150000
DTSTAMP:20260429T230438Z
CREATED:20260429T230438Z
LAST-MODIFIED:20260429T230438Z
UID:2685-1779285600-1779289200@gersonadvisoryservices.com
SUMMARY:Webinar | Unit-Level Economics Solved – Finally: Turning Fragmented Location Data Into Profits Performance and Scalable Growth
DESCRIPTION:Most franchise systems are built on inconsistent data and delayed reporting\, making unit-level economics unreliable. This IFA Wednesday Wise Webinar with John Babcock (Lash Lounge) and Qvinci CEO Brad Adams delivers a playbook for standardizing financial data\, enabling real-time KPI benchmarking\, and scaling profit decisions across every location.
URL:https://gersonadvisoryservices.com/event/webinar-unit-level-economics-solved-finally-turning-fragmented-location-data-into-profits-performance-and-scalable-growth/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260519T140000
DTEND;TZID=America/New_York:20260519T150000
DTSTAMP:20260409T031029Z
CREATED:20260409T031029Z
LAST-MODIFIED:20260409T031029Z
UID:2641-1779199200-1779202800@gersonadvisoryservices.com
SUMMARY:Webinar | Fine-Tuning Your Franchisee Onboarding Process
DESCRIPTION:IFA webinar covering best practices for franchisee onboarding. Earns 1 CFE IFA LIVE Credit.
URL:https://gersonadvisoryservices.com/event/webinar-fine-tuning-your-franchisee-onboarding-process/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260519T130000
DTEND;TZID=America/New_York:20260519T133000
DTSTAMP:20260512T000227Z
CREATED:20260511T235325Z
LAST-MODIFIED:20260512T000227Z
UID:2735-1779195600-1779197400@gersonadvisoryservices.com
SUMMARY:Webinar | From Rankings to Recommendations: What the AI Search Shift Means for Franchise Brands
DESCRIPTION:An IFA Wednesday Wise Webinar exploring how the rise of AI search is reshaping franchise brand visibility — from traditional rankings to AI-powered recommendations — and what franchise brands must do to stay discoverable and competitive in this new search landscape.
URL:https://gersonadvisoryservices.com/event/webinar-from-rankings-to-recommendations-what-the-ai-search-shift-means-for-franchise-brands/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260514T140000
DTEND;TZID=America/New_York:20260514T150000
DTSTAMP:20260415T201836Z
CREATED:20260415T201836Z
LAST-MODIFIED:20260415T201836Z
UID:2671-1778767200-1778770800@gersonadvisoryservices.com
SUMMARY:Beyond the Fine Print: Transforming Your Franchise Agreement into a Strategic Asset
DESCRIPTION:An executive-level webinar on the business side of franchise agreement management and enforcement. Michael Seid and Keith Gerson cover the Five Tenets of System Success\, transparency in recruitment\, managing material system changes collaboratively\, enforcement with wisdom\, and using renewals and transfers as brand modernization opportunities. Complimentary.
URL:https://gersonadvisoryservices.com/event/beyond-the-fine-print-transforming-your-franchise-agreement-into-a-strategic-asset/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260514T120000
DTEND;TZID=America/New_York:20260514T140000
DTSTAMP:20260415T201836Z
CREATED:20260415T201836Z
LAST-MODIFIED:20260415T201836Z
UID:2668-1778760000-1778767200@gersonadvisoryservices.com
SUMMARY:Webinar | Modernizing Your Sales Funnel: AI\, Tools & Tactics That Convert
DESCRIPTION:A high-impact virtual session on modernizing your franchise sales funnel using AI and automation. Panelists from Franzy\, Cohesive AI\, Markarie®\, and Lumin.ai cover conversion tools\, follow-up tactics\, and streamlining the process from first touch to closed deal. Hosted by NEFA Board Members Kim Woods and Jamie Lavigne.
URL:https://gersonadvisoryservices.com/event/webinar-modernizing-your-sales-funnel-ai-tools-tactics-that-convert/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260513T140000
DTEND;TZID=America/New_York:20260513T150000
DTSTAMP:20260429T230438Z
CREATED:20260429T230438Z
LAST-MODIFIED:20260429T230438Z
UID:2686-1778680800-1778684400@gersonadvisoryservices.com
SUMMARY:Webinar | Franchise Marketing Should Get Easier as You Scale. So Why Doesn't It?
DESCRIPTION:As franchise brands grow\, marketing often becomes more complex rather than more efficient. This session with Steve Buors\, CEO of Reshift Media\, explores the structural challenges within traditional franchise marketing models — the disconnect between corporate strategy and local execution — and how leading brands are rethinking their approach to scale without added complexity.
URL:https://gersonadvisoryservices.com/event/webinar-franchise-marketing-should-get-easier-as-you-scale-so-why-doesnt-it/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260512T130000
DTEND;TZID=America/New_York:20260512T133000
DTSTAMP:20260429T230438Z
CREATED:20260429T230438Z
LAST-MODIFIED:20260429T230438Z
UID:2687-1778590800-1778592600@gersonadvisoryservices.com
SUMMARY:Webinar | The Case for Autonomous Marketing
DESCRIPTION:ActiveCampaign’s Camille Cohen makes the case for autonomous marketing systems that make decisions\, run campaigns\, and optimize results with minimal hands-on effort. Attendees get a clear definition of autonomous marketing vs. automation\, real practitioner examples\, ROI data including an average of 13 hours reclaimed per week\, and a ready-to-use toolkit for leadership conversations.
URL:https://gersonadvisoryservices.com/event/webinar-the-case-for-autonomous-marketing/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260430T130000
DTEND;TZID=America/New_York:20260430T140000
DTSTAMP:20260415T201836Z
CREATED:20260415T201836Z
LAST-MODIFIED:20260415T201836Z
UID:2670-1777554000-1777557600@gersonadvisoryservices.com
SUMMARY:The FAC Blueprint: Transforming Friction into a Competitive Advantage
DESCRIPTION:A practical strategy session for franchise executives on building high-performing Franchise Advisory Councils. Featuring John Francis (Next Level Franchising)\, moderated by Keith Gerson\, CFE. Covers FAC structure\, breaking down us-vs-them dynamics\, and turning councils into strategic assets. Complimentary; 60 minutes with Q&A. Includes a FAC Quick-Start Blueprint for attendees.
URL:https://gersonadvisoryservices.com/event/the-fac-blueprint-transforming-friction-into-a-competitive-advantage/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260421T110000
DTEND;TZID=America/New_York:20260421T120000
DTSTAMP:20260320T202834Z
CREATED:20260320T201548Z
LAST-MODIFIED:20260320T202834Z
UID:2552-1776769200-1776772800@gersonadvisoryservices.com
SUMMARY:Webinar | Grow Your Brand with IFA: Sponsorship\, Exhibit & Advertising Opportunities
DESCRIPTION:Overview of IFA programs\, membership benefits\, and promotional opportunities including sponsorships\, exhibits\, and advertising. Includes IFA Academy demo and insights into brand visibility strategies. \n  \n 
URL:https://gersonadvisoryservices.com/event/webinar-grow-your-brand-with-ifa-sponsorship-exhibit-advertising-opportunities/
LOCATION:Online Webinar
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260416T160000
DTEND;TZID=America/New_York:20260416T173000
DTSTAMP:20260311T042430Z
CREATED:20260311T040833Z
LAST-MODIFIED:20260311T042430Z
UID:2528-1776355200-1776360600@gersonadvisoryservices.com
SUMMARY:Spring Series: Next Level Franchisee Recruitment – Candidate Experience
DESCRIPTION:IFA Spring Series session focused on improving franchise recruitment strategies by optimizing the candidate experience\, strengthening qualification processes\, and improving franchise development outcomes.
URL:https://gersonadvisoryservices.com/event/spring-series-next-level-franchisee-recruitment-candidate-experience/
LOCATION:Online Webinar
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260414T130000
DTEND;TZID=America/New_York:20260414T133000
DTSTAMP:20260320T202720Z
CREATED:20260320T201548Z
LAST-MODIFIED:20260320T202720Z
UID:2551-1776171600-1776173400@gersonadvisoryservices.com
SUMMARY:Webinar | National Social Isn’t Enough: Why Local Social Drives Real Franchise Growth
DESCRIPTION:Session focused on the importance of local social media in franchise growth\, covering how AI and search use social signals\, the role of local engagement in customer decisions\, and strategies for managing local social at scale. Speaker: Xan Gulish. \n  \n 
URL:https://gersonadvisoryservices.com/event/webinar-national-social-isnt-enough-why-local-social-drives-real-franchise-growth/
LOCATION:Online Webinar
CATEGORIES:Webinar
END:VEVENT
END:VCALENDAR