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X-WR-CALDESC:Events for Gerson Advisory Services
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DTSTART;TZID=America/New_York:20260915T130000
DTEND;TZID=America/New_York:20260915T133000
DTSTAMP:20260830T182834Z
CREATED:20260830T182834Z
LAST-MODIFIED:20260830T182834Z
UID:3109-1789477200-1789479000@gersonadvisoryservices.com
SUMMARY:Webinar | The Franchise Performance Dashboard: 6 Leading Indicators That Predict Future Growth
DESCRIPTION:A Citrin Cooperman webinar on the six leading performance indicators that predict franchise growth before they appear on a P&L. Covers moving beyond traditional financial reporting to build a complete picture of franchise health — using data proactively to uncover hidden opportunities\, strengthen operational and financial performance\, and support faster decision-making across the system. Speaker: Melissa Davis\, Partner\, Citrin Cooperman.
URL:https://gersonadvisoryservices.com/event/webinar-the-franchise-performance-dashboard-6-leading-indicators-that-predict-future-growth/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260916T140000
DTEND;TZID=America/New_York:20260916T150000
DTSTAMP:20260809T224834Z
CREATED:20260809T224834Z
LAST-MODIFIED:20260809T224834Z
UID:3037-1789567200-1789570800@gersonadvisoryservices.com
SUMMARY:Webinar | Unlocking Franchise Growth: From 'Rogue Local' to Seamless Brand Compliance and Structure
DESCRIPTION:A Constant Contact webinar with Dave Charest and Matthew Montoya on how leading franchise brands maintain consistency across every location without limiting local marketing. Covers establishing brand guardrails without stifling local creativity\, deploying locked pre-approved templates\, streamlining local outreach with automated approvals\, and leveraging network-wide insights to improve performance and adoption.
URL:https://gersonadvisoryservices.com/event/webinar-unlocking-franchise-growth-from-rogue-local-to-seamless-brand-compliance-and-structure/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260917T130000
DTEND;TZID=America/New_York:20260917T133000
DTSTAMP:20260830T182834Z
CREATED:20260830T182834Z
LAST-MODIFIED:20260830T182834Z
UID:3110-1789650000-1789651800@gersonadvisoryservices.com
SUMMARY:Webinar | From Clicks to Revenue: Rethinking Franchise Paid Media in the Age of AI
DESCRIPTION:An Ignite Visibility webinar on how AI\, first-party data\, and revenue attribution are changing franchise paid media strategy. Covers spotting when a good CPL hides weak lead quality\, improving lead quality by feeding better conversion data back into ad platforms\, balancing AI-driven automation with brand standards and local market needs\, and connecting paid media performance to qualified leads\, appointments\, sales\, and revenue. Speaker: Stephanie Peterson\, CMO\, Ignite Visibility.
URL:https://gersonadvisoryservices.com/event/webinar-from-clicks-to-revenue-rethinking-franchise-paid-media-in-the-age-of-ai/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260922T130000
DTEND;TZID=America/New_York:20260922T133000
DTSTAMP:20260908T024100Z
CREATED:20260908T024100Z
LAST-MODIFIED:20260908T024100Z
UID:3189-1790082000-1790083800@gersonadvisoryservices.com
SUMMARY:Webinar | When Crisis Hits: Managing Disruption Risk and Regulatory Scrutiny in Franchise Systems
DESCRIPTION:An IFA webinar exploring practical strategies for preparing and responding to franchise crisis events — from food safety incidents and product-related risks to supply chain challenges\, geopolitical developments\, and evolving regulatory demands. Covers managing investigations and litigation\, protecting brand reputation\, and maintaining business continuity. Speakers: Mo Alturk\, Kyle Lennox\, Marcella Ducca\, and Laura Sixkiller (all Shareholders\, Greenberg Traurig).
URL:https://gersonadvisoryservices.com/event/webinar-when-crisis-hits-managing-disruption-risk-and-regulatory-scrutiny-in-franchise-systems/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260922T140000
DTEND;TZID=America/New_York:20260922T150000
DTSTAMP:20260723T011349Z
CREATED:20260409T031223Z
LAST-MODIFIED:20260723T011349Z
UID:2648-1790085600-1790089200@gersonadvisoryservices.com
SUMMARY:Webinar | The Consultant-Franchisor Partnership: What Drives Mutual Success
DESCRIPTION:A FranNet-hosted IFA webinar with Jania Bailey CFE and franchise industry experts on optimizing communication and collaboration between franchise consultants and franchisors. Covers sharing clear brand information\, identifying consultant questions that signal a need for support\, and determining whether a joint strategy is effectively serving the client and growing the system. Earns 1 CFE IFA LIVE credit.
URL:https://gersonadvisoryservices.com/event/webinar-the-consultant-franchisor-partnership-what-drives-mutual-success/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20260923
DTEND;VALUE=DATE:20260924
DTSTAMP:20260910T000414Z
CREATED:20260910T000414Z
LAST-MODIFIED:20260910T000414Z
UID:3200-1790121600-1790207999@gersonadvisoryservices.com
SUMMARY:How Unit Managers Can Drive Sales Every Day Without the Owner in the Store
DESCRIPTION:A free AFA webinar on giving unit managers the mindset and daily habits to drive sales every shift — not just to keep things running — when the owner is not in the room. Part of the Multi-Unit Franchisee Success Series.
URL:https://gersonadvisoryservices.com/event/how-unit-managers-can-drive-sales-every-day-without-the-owner-in-the-store/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260923T130000
DTEND;TZID=America/New_York:20260923T140000
DTSTAMP:20260908T024100Z
CREATED:20260908T024100Z
LAST-MODIFIED:20260908T024100Z
UID:3190-1790168400-1790172000@gersonadvisoryservices.com
SUMMARY:Webinar | Hands On Lab: Building Advanced AI Workflows
DESCRIPTION:An IFA hands-on webinar where three real AI workflows are built live on screen: an agent that reads Slack and email to create an evening digest\, an agent committee that acts as a sounding board for franchisor-franchisee conversations\, and a unit health dashboard built three ways (entry-level\, mid-tier\, and advanced). Covers connectors\, skills\, and agents in plain language\, plus permissions\, data access\, governance\, accuracy\, and the actual cost of running agents at scale. Speakers: Tushar Mishra (CEO) and Adrian Reiter (Head of Finance & Operations)\, both of Delightree.
URL:https://gersonadvisoryservices.com/event/webinar-hands-on-lab-building-advanced-ai-workflows/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260924T120000
DTEND;TZID=America/New_York:20260924T130000
DTSTAMP:20260809T222749Z
CREATED:20260616T004313Z
LAST-MODIFIED:20260809T222749Z
UID:2818-1790251200-1790254800@gersonadvisoryservices.com
SUMMARY:Webinar | Franchisor Forum: Discovery Day Success
DESCRIPTION:An IFA Franchisor Forum webinar on designing and executing high-impact Discovery Days that convert qualified candidates into committed franchisees — covering preparation candidate experience and follow-through strategies.
URL:https://gersonadvisoryservices.com/event/webinar-franchisor-forum-discovery-day-success/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260929T130000
DTEND;TZID=America/New_York:20260929T133000
DTSTAMP:20260908T024100Z
CREATED:20260908T024100Z
LAST-MODIFIED:20260908T024100Z
UID:3191-1790686800-1790688600@gersonadvisoryservices.com
SUMMARY:Webinar | Beyond Prompts: How to Avoid "Faster Mediocrity" with AI
DESCRIPTION:An IFA webinar challenging the idea that better prompt engineering alone creates meaningful competitive advantage. Introduces the 4 Cs framework — CRM\, content\, channels\, and customers — to transform creativity into a repeatable system that moves from insight to execution. Covers PhD-level questioning techniques for deeper analysis\, building proprietary data puddles from unique internal information\, and scaling meaningful innovation without scaling mediocrity. Speaker: Jack Hom\, Commercial Director Franchise\, ActiveCampaign.
URL:https://gersonadvisoryservices.com/event/webinar-beyond-prompts-how-to-avoid-faster-mediocrity-with-ai/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260930T130000
DTEND;TZID=America/New_York:20260930T133000
DTSTAMP:20260830T182834Z
CREATED:20260830T182834Z
LAST-MODIFIED:20260830T182834Z
UID:3111-1790773200-1790775000@gersonadvisoryservices.com
SUMMARY:Webinar | How AI Can Help Franchisors Grow Faster Reduce Costs & Improve ROI
DESCRIPTION:A practical webinar exploring nine ways franchisors can use AI today to generate measurable ROI. Covers empowering franchisees with 24/7 self-service support\, field operations intelligence\, demand prediction and staffing optimization\, AI voice technology for lead capture\, multilingual customer support\, franchisee growth and recruitment\, network-wide operational visibility\, omnichannel upselling\, and replicating top-performing location best practices. Speakers: Kishore Pal\, Santosh Addagulla\, and Phani Kumar (AI Franchisor Advisory).
URL:https://gersonadvisoryservices.com/event/webinar-how-ai-can-help-franchisors-grow-faster-reduce-costs-improve-roi/
CATEGORIES:Webinar
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