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DTSTART;TZID=America/New_York:20251202T130000
DTEND;TZID=America/New_York:20251202T133000
DTSTAMP:20260423T151638
CREATED:20251124T000343Z
LAST-MODIFIED:20251124T000703Z
UID:1830-1764680400-1764682200@gersonadvisoryservices.com
SUMMARY:Webinar | What 73\,000 Franchise Sidekick Clients Taught Us And How It Can Transform Your Development Strategy
DESCRIPTION:Franchise Sidekick analyzed more than 73\,000 prospective franchisees and 3\,500 client surveys to create the Best Damn Franchise Report. This webinar shares insights on the buyer avatars driving today’s franchise market\, shifting risk tolerance and the “Say‑Do Gap\,” top concerns that slow deals\, and how to adjust your messaging\, qualification process and development strategy to move more qualified candidates to confirmation day.
URL:https://gersonadvisoryservices.com/event/webinar-what-73000-franchise-sidekick-clients-taught-us-and-how-it-can-transform-your-development-strategy/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20251203T140000
DTEND;TZID=America/Los_Angeles:20251203T150000
DTSTAMP:20260423T151638
CREATED:20251105T001432Z
LAST-MODIFIED:20251105T001913Z
UID:1680-1764770400-1764774000@gersonadvisoryservices.com
SUMMARY:Information Webinar: The Effective District Manager
DESCRIPTION:Join us for a free 60-minute information webinar to learn the role\, responsibilities\, and routines of an effective District Manager and how our Multi-Unit Leadership Certification program can help you develop your district managers to delegate operations with confidence and achieve your business and financial goals.
URL:https://gersonadvisoryservices.com/event/information-webinar-the-effective-district-manager/
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251203T140000
DTEND;TZID=America/New_York:20251203T150000
DTSTAMP:20260423T151638
CREATED:20251118T030049Z
LAST-MODIFIED:20251118T030049Z
UID:1780-1764770400-1764774000@gersonadvisoryservices.com
SUMMARY:Lead Generation at a Crossroads: How Smart Franchisors Are Cutting Costs and Boosting Conversions
DESCRIPTION:Lead generation costs have doubled in four years. Deals now run $17\,000 to $28\,500 each. This webinar breaks down how forward-thinking franchisors cut costs\, increase deal flow\, and build diversified lead pipelines without relying on one channel. James Stapleton\, Steven Inglefield\, and Nicole Kauffman share the exact strategies they use to improve candidate quality\, expand consultant partnerships\, raise meeting volume\, and boost ROI heading into 2026.
URL:https://gersonadvisoryservices.com/event/lead-generation-at-a-crossroads-how-smart-franchisors-are-cutting-costs-and-boosting-conversions/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251203T140000
DTEND;TZID=America/New_York:20251203T150000
DTSTAMP:20260423T151638
CREATED:20251127T020039Z
LAST-MODIFIED:20251127T020039Z
UID:1866-1764770400-1764774000@gersonadvisoryservices.com
SUMMARY:Webinar | BFLC: Journey from Corporate Career to Multi-Unit Franchise Ownership
DESCRIPTION:Leaving the corporate world to become a franchise owner is one of the most rewarding — and challenging — transitions you can make. The Black Franchise Leadership Council welcomes Nicole Drake\, multi-unit owner with Tropical Smoothie Café and Another Broken Egg Café\, and Kendra Plummer\, Founder & CEO of Elise Capital\, who transitioned from real estate finance to leading her own investment firm\, to share their journeys from established careers to multi-unit ownership. What you’ll hear: What motivated their move; How they prepared for the leap; The biggest lessons learned along the way.
URL:https://gersonadvisoryservices.com/event/webinar-bflc-journey-from-corporate-career-to-multi-unit-franchise-ownership/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251209T130000
DTEND;TZID=America/New_York:20251209T133000
DTSTAMP:20260423T151638
CREATED:20251110T002055Z
LAST-MODIFIED:20251110T002202Z
UID:1735-1765285200-1765287000@gersonadvisoryservices.com
SUMMARY:Webinar | The Data-Driven Profit Engine: How to Turn Franchisees Into Growth
DESCRIPTION:Learn how to turn complex location data into real-time insights that franchisees can use. Experts from Qvinci and Monster Tree Service share how to convert data into growth and replicate success across franchise locations.
URL:https://gersonadvisoryservices.com/event/webinar-the-data-driven-profit-engine-how-to-turn-franchisees-into-growth/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251210T120000
DTEND;TZID=America/New_York:20251210T130000
DTSTAMP:20260423T151638
CREATED:20251105T001432Z
LAST-MODIFIED:20251105T001432Z
UID:1681-1765368000-1765371600@gersonadvisoryservices.com
SUMMARY:Webinar: Is Staffing Franchising Right for Me?
DESCRIPTION:Join us December 10th 2025 at 12 PM EST and see what it really means to build a legacy\, disrupt an industry\, and have a blast doing it. Learn about iBoost Talent’s entrepreneur-first franchise model that prioritizes people\, support\, and synergy to fuel franchise success.
URL:https://gersonadvisoryservices.com/event/webinar-is-staffing-franchising-right-for-me/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251210T120000
DTEND;TZID=America/New_York:20251210T130000
DTSTAMP:20260423T151638
CREATED:20251118T030049Z
LAST-MODIFIED:20251118T030049Z
UID:1779-1765368000-1765371600@gersonadvisoryservices.com
SUMMARY:From Chaos to Clarity: The Future of Franchise Risk Management & Insurance
DESCRIPTION:Franchise leaders are done chasing COIs\, updating messy spreadsheets\, and hoping franchisees stay compliant. In this session\, Keith Gerson and Wade Milward break down how 130+ franchise brands use modern automation to get real-time visibility\, enforceable insurance requirements\, and a compliance process that actually protects the network. Learn how Five Star Franchising\, HomeFront\, Voda\, HorsePower Brands\, and The DRIPBaR are transforming their systems and turning risk management into a competitive advantage.
URL:https://gersonadvisoryservices.com/event/from-chaos-to-clarity-the-future-of-franchise-risk-management-insurance/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251215T130000
DTEND;TZID=America/New_York:20251215T143000
DTSTAMP:20260423T151638
CREATED:20251127T020039Z
LAST-MODIFIED:20251127T020729Z
UID:1867-1765803600-1765809000@gersonadvisoryservices.com
SUMMARY:Webinar | Getting Ready for FDD Update Season
DESCRIPTION:As the annual Franchise Disclosure Document (FDD) update season approaches\, franchisors must navigate evolving disclosure requirements\, system changes\, and increased regulatory scrutiny. This panel brings together leading franchise attorneys and mediators to provide clear\, practical guidance for the 2025 update cycle. Panelists will share insights from decades of experience in franchise law\, dispute resolution\, and in-house leadership. Their combined perspectives will help franchisors identify risks\, strengthen disclosures\, and avoid the issues that commonly lead to litigation or regulatory challenges. What will be discussed: Key legal and regulatory updates affecting 2025 FDDs; How to assess and update fees\, Item 19s\, and system changes; Common dispute themes—and how better disclosures prevent them; Mediation insights: how FDD drafting impacts conflict outcomes; Practical timelines and best practices for a smooth update process. Attendees will gain actionable takeaways to ensure their FDDs are accurate\, compliant\, and protective of the brand heading into the new franchise year.
URL:https://gersonadvisoryservices.com/event/webinar-getting-ready-for-fdd-update-season/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251216T110000
DTEND;TZID=America/New_York:20251216T120000
DTSTAMP:20260423T151638
CREATED:20251112T041328Z
LAST-MODIFIED:20251112T041328Z
UID:1756-1765882800-1765886400@gersonadvisoryservices.com
SUMMARY:Webinar | Maximizing Your Membership: December '25 New Member Onboarding Webinar
DESCRIPTION:New to the IFA and unsure where to start? This free webinar helps new and long‑time members learn how the IFA protects\, enhances and promotes its members. Sydni Konoha and Zack Kirshner share programs like Franship\, regional events and government relations\, with guest speakers offering insights to maximize membership benefits.
URL:https://gersonadvisoryservices.com/event/webinar-maximizing-your-membership-december-25-new-member-onboarding-webinar/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251216T120000
DTEND;TZID=America/New_York:20251216T130000
DTSTAMP:20260423T151638
CREATED:20251124T000343Z
LAST-MODIFIED:20251124T000616Z
UID:1829-1765886400-1765890000@gersonadvisoryservices.com
SUMMARY:Webinar | WFC: Take the Lead Tuesdays – A Roundtable Series featuring Carolyn Thurston
DESCRIPTION:The Women’s Franchise Committee invites you to Take the Lead Tuesdays\, a virtual roundtable series created by women in franchising for women in franchising and their allies. Each session features a 10‑minute spotlight on a powerful woman in franchising followed by unscripted\, unrecorded conversation\, providing a safe space for mentorship\, connection and growth.
URL:https://gersonadvisoryservices.com/event/webinar-wfc-take-the-lead-tuesdays-a-roundtable-series-featuring-carolyn-thurston/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251216T130000
DTEND;TZID=America/New_York:20251216T133000
DTSTAMP:20260423T151638
CREATED:20251127T020039Z
LAST-MODIFIED:20251127T020316Z
UID:1864-1765890000-1765891800@gersonadvisoryservices.com
SUMMARY:Webinar | Inspire\, Don’t Require: How Elite Franchisors Drive Franchisee Adoption and Profits
DESCRIPTION:Elite franchise leaders know that technology adoption isn’t just about compliance or some rule in an FDD — it’s about creating a team culture through inspiration and motivation. This IFA Lunch-N-Learn explores how leading brands transform financial reporting from a burden into a benefit\, driving adoption\, engagement and profitability at scale through real-world case studies.
URL:https://gersonadvisoryservices.com/event/webinar-inspire-dont-require-how-elite-franchisors-drive-franchisee-adoption-and-profits/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251217T120000
DTEND;TZID=America/New_York:20251217T130000
DTSTAMP:20260423T151638
CREATED:20251214T191600Z
LAST-MODIFIED:20251214T191734Z
UID:2042-1765972800-1765976400@gersonadvisoryservices.com
SUMMARY:Franchising in Southeast Asia: What You Need to Know
DESCRIPTION:The IFA International Committee invites franchisors to explore growth opportunities across Southeast Asia in this virtual webinar. Leaders from government\, private practice\, and corporate teams will share insights on market dynamics\, regulatory frameworks\, and operational strategies for international franchise expansion.
URL:https://gersonadvisoryservices.com/event/franchising-in-southeast-asia-what-you-need-to-know/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251218T120000
DTEND;TZID=America/New_York:20251218T130000
DTSTAMP:20260423T151638
CREATED:20251022T205034Z
LAST-MODIFIED:20251022T205034Z
UID:1502-1766059200-1766062800@gersonadvisoryservices.com
SUMMARY:Webinar: The See Stage – Understanding Different Perspectives & System Thinking
DESCRIPTION:Explores how franchisees can appreciate the bigger picture and encourage system thinking\, open communication and collaboration to drive collective growth and resilience.
URL:https://gersonadvisoryservices.com/event/webinar-the-see-stage-understanding-different-perspectives-system-thinking/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251218T160000
DTEND;TZID=America/New_York:20251218T173000
DTSTAMP:20260423T151638
CREATED:20251110T002055Z
LAST-MODIFIED:20251110T002426Z
UID:1737-1766073600-1766079000@gersonadvisoryservices.com
SUMMARY:Winter Series: 2026 Franchise Trends & Strategic Planning Summit
DESCRIPTION:Kick off 2026 with a forward-looking summit exploring economic\, legislative and consumer trends shaping franchising. Industry analysts and franchisor executives provide insights\, followed by an interactive planning exercise to create a focused roadmap for the year ahead.
URL:https://gersonadvisoryservices.com/event/winter-series-2026-franchise-trends-strategic-planning-summit/
LOCATION:Virtual (Online Webinar)
CATEGORIES:Webinar
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