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SUMMARY:Franchise Growth & Marketing Conference 2026
DESCRIPTION:The Franchise Growth & Marketing Conference (FGMC) brings together franchisor CMOs\, brand leaders\, and marketing teams to turn strategy into profitable unit-level growth. The conference focuses on rising customer acquisition costs\, AI-driven marketing expectations\, MarTech adoption\, franchisee ROI demands\, and translating corporate marketing strategy into measurable location-level performance. Sessions include growth pathway workshops\, learning labs on AI and marketing technology\, case studies from franchisors and suppliers\, and collaborative planning sessions designed to help franchise systems drive demand\, optimize marketing spend\, and create sustainable unit-level profitability.
URL:https://gersonadvisoryservices.com/event/franchise-growth-marketing-conference-2026/
LOCATION:InterContinental Buckhead\, 3315 Peachtree Road N.E.\, Atlanta\, Georgia\, 30326\, USA
CATEGORIES:Conference
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DTSTART;VALUE=DATE:20260611
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SUMMARY:ISoF 39th Annual Conference 2026
DESCRIPTION:The International Society of Franchising (ISoF) will host its 39th Annual Conference June 11-13\, 2026 at John Cabot University in Rome\, Italy\, bringing together researchers and practitioners to discuss franchise issues.
URL:https://gersonadvisoryservices.com/event/isof-39th-annual-conference-2026/
LOCATION:John Cabot University\, Via della Lungara\, 233\, Rome\, 00165\, Italy
CATEGORIES:Conference
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